OptimiseBlog

Effective Email Campaigns using Mail Chimp for FREE

How often do you send out marketing emails to your customers? Have you been able to track the success of each email? Sounds impossible, isn’t it? MailChimp.com is a popular and trusted email marketing service provider that helps you run effective email marketing campaigns. Segment your customers using Optimise and export them to a spreadsheet. [...]

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Web Project and Website Re-Design Checklist

Seth Godin is a popular marketing guru and he writes some really interesting articles on his blog. I spotted his new article – ‘Things to ask before you redo your website’. The article is spot on and a must read. The web design business has been around for a decent while and only now are [...]

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Revealed: The history of SEO (Search Engine Optimisation)

You require no introduction to SEO (Search Engine Optimisation). I am sure, by now, hundreds of emails offering SEO services flow into your junk folder and many self proclaimed SEO experts call you just to tell you how poorly your website is performing. Through the following article I am going to narrate the dramatic tale [...]

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